How Much Can You Earn With Google AdSense

Let's say you have a goal of earning $100,000 a year from AdSense. Is that possible?

Let's see ... $100,000 divided by 365 = $274 a day. So your goal is to produce either:

274 pages which earn $1 a day
OR
548 pages which earn 50 cents a day
OR
1096 pages which earn 25 cents a day

The following are hypothetical cases. To earn $1 a day per page, you need, per page...

400 visitors, 5% click-through rate (CTR) and average 5c payout.
Or 200 visitors, 10% CTR and an average 5c payout.
Or 100 visitors, 10% CTR, and an average 10c payout.
Or 100 visitors, 5% CTR, and an average 20c payout.
Or 50 visitors, 10% CTR and 20c average payout.
Or 25 visitors, 20% CTR and 20c average payout.
Or 20 visitors, 10% CTR and 50c average payout.
Or 10 visitors, 20% CTR and 50c average payout.
Or 5 visitors, 20% CTR and $1 average payout.

Let's assume you choose a goal somewhere around the middle, say aiming for 50 visitors per page and want 274 pages earning $1 a day. You'd need 274 x 50 = 13,700 pageviews a day.

Does that sound too tough? If so, you'd better look for more profitable keywords and ways to improve your click-through rates.

Let's try a different scenario. You choose more profitable keywords and make your $1 on average per page from, say, 10 visitors. 274 x 10 = 2740 pageviews a day.

That's looking easier to achieve. If your average visitor sees 3 pages, you now need 913 unique visitors a day.

Is that too tough to achieve in your niche? If so, create two sites, each attracting half that number, 456 unique visitors, a day.

Can't achieve those click-through rates and payouts? Then you'll either need more pages on your sites on more niche sites.

Some affiliates have a goal of writing one article a day and building one site a month.

Need a little more help reaching that $100,000 goal? Add affiliate commissions into the equation. Add a newsletter for repeat sales.

Choose the goal which best matches your site or sites.

Then start building keyword-rich pages containing well researched, profitable keywords, and get lots of high quality links to your site.

Please note, because of the AdSense rules, these are all hypothetical cases. I'm not allowed to give real cases. Real CTR rates and payouts vary hugely.


It's fast

Google usually approves web sites in less than a day.

After your site is approved, within a few hours a special Google spider will spider your site. Then it's time to paste the code into your site and the text ads will appear.

You can choose between either horizontal or skyscraper AdSense ads.
Google is doing a good job of finding ads that are highly relevant to the web pages.

Google says:

"We go beyond simple keyword matching to understand the context and content of web pages. Based on an algorithm that includes such factors as keyword analysis, word frequency, font size, and the overall link structure of the web, we know what a page is about, and can precisely match Google ads to each page."

Occasionally Google gets it wrong. It places great importance on the file name. So be sure to use important keywords in the file name of each page, such as "contextual-advertising.html" for an article on contextual advertising.

Also, watch out for your anchor text - the words in the links on your page. We've found that sometimes if irrelevant ads are being served, you can fix the problem by rewriting anchor text.

You can check the relevance of the ads by looking at the text ads near the top-right of this page.